Benefit comparison
Enthuse vs JustGiving: fees, pros and cons for UK charities
Short answer: JustGiving is stronger when public familiarity, peer-to-peer reach and ready-made fundraising pages matter most. Enthuse is stronger when a charity prioritises branded donation journeys, owned supporter data and event registration. Their official prices use different product and fee structures, so compare the full cost for your actual fundraising mix rather than one headline percentage.
Enthuse vs JustGiving: quick answer
- Choose JustGiving for a familiar public fundraising network, peer-to-peer pages, campaign pages and a £0 monthly Start option for new charities.
- Choose Enthuse for charity-branded donation journeys, supporter-data ownership, event registration and product-specific pricing published in one fee table.
- Neither platform is simply free: model subscriptions, payment processing, Gift Aid services, VAT, ticketing and other applicable charges.
| Decision point | JustGiving for Charities | Enthuse charity fundraising |
|---|---|---|
| Best starting point | Use JustGiving when fundraiser familiarity, peer-to-peer pages, campaign pages, donate buttons, regular giving, and public fundraising network effects matter. | Use Enthuse when branded donation pages, event registration, mass participation, owned supporter data, and product-specific fee modelling are central. |
| Monthly pricing | The official page lists Start at £0 per month for new charities. Grow is listed at £15 per month plus VAT up to £15,000 raised annually, or £39 per month plus VAT above that level. | The official page lists Mass Participation at £0 per month, Fundraising at £24.99 per month, and Donations, Event Registration, or Fundraising & Events at £39.99 per month. VAT applies where stated. |
| Transaction and Gift Aid fees | Start and Grow are listed with standard payment processing fees and an optional 5% Gift Aid reclaim service fee. The official page should be checked for the current processing rate. | The published fee breakdown varies by product. It includes combinations of payment-provider charges, a 5% Gift Aid fee, ticketing, merchandise, paying-in or high-value-flow fees. |
| Branding and public reach | JustGiving emphasises its public fundraising network, fundraiser familiarity, campaign promotion and ready-made fundraising pages. | Enthuse emphasises charity-branded donation, fundraising and event journeys rather than a shared public marketplace experience. |
| Supporter data | Reporting, CRM integrations and APIs are listed for the Grow route, but teams must still confirm which supporter fields and consent records are available for each donation journey. | Enthuse says all fundraising data belongs to the charity and lists real-time data, branded journeys and charity marketing opt-in communications for relevant products. |
| Events | JustGiving supports event and peer-to-peer fundraising pages and is strong where fundraisers already know the platform. | Enthuse has dedicated Event Registration, Fundraising & Events and Mass Participation products with registration, ticketing and automatic fundraising-page options. |
| Main trade-off | The strongest advantage is reach and familiarity; the trade-off is less ownership of the overall platform experience and a fee model that still needs full transaction modelling. | The strongest advantage is brand and data control; the trade-off is choosing and paying for the right product combination and understanding every applicable fee. |
JustGiving pros and cons
- Pros: strong public familiarity, peer-to-peer reach, campaign pages, regular giving and a £0 monthly Start route for new charities
- Pros: a broad product set that includes donate buttons, campaign pages, reporting, CRM integrations and APIs across its published plans
- Cons: standard payment processing still applies and the optional Gift Aid reclaim service is listed at 5%
- Cons: charities should confirm supporter-data availability, consent fields and the total cost at their expected annual fundraising volume
Enthuse pros and cons
- Pros: charity-branded donation and fundraising journeys, supporter-data ownership and real-time campaign data
- Pros: dedicated products for donations, fundraising, event registration and mass participation
- Cons: product subscriptions and applicable payment, Gift Aid, ticketing, merchandise or paying-in fees must be combined
- Cons: the best-value product depends on the charity's mix of donations, fundraising pages and events
Questions to model before choosing
- Expected annual online income and number of transactions
- Share of income from peer-to-peer fundraising, direct donations, events and regular giving
- Gift Aid capture and reclaim ownership
- Required supporter fields, consent records, CRM export or API workflow
- Subscription, VAT, payment processing, refunds, ticketing and finance reconciliation
- Migration impact on existing campaigns, fundraiser links and historical reporting
Practical recommendation
Choose JustGiving when public reach, fundraiser familiarity and peer-to-peer pages are more important than owning every part of the branded journey. Choose Enthuse when branded donation flows, supporter data and event tooling are the main decision drivers. Before switching, calculate the total cost at your expected donation and event mix and verify the latest provider terms.
Official sources
Official source
JustGiving for Charities
Official UK charity page checked 12 August 2026. It lists the Start and Grow routes, fundraising products, eligibility, payment-processing caveats and optional Gift Aid reclaim service fee.
Official source
Enthuse pricing
Official pricing page checked 12 August 2026. It lists Donations, Fundraising, Event Registration, Fundraising & Events and Mass Participation subscriptions and fee components.
Common questions
FAQ
What percentage does Enthuse take?
Enthuse does not publish one percentage for every product. Its 12 August 2026 pricing page lists 0% platform fees for the main named products, but applicable subscriptions and payment-provider, 5% Gift Aid, ticketing, merchandise, paying-in or high-value-flow fees vary by product and transaction type.
FAQ
Is JustGiving free for UK charities?
Not completely. JustGiving lists a Start plan with no monthly subscription fee for new charities, but standard payment processing fees still apply and its Gift Aid reclaim service is optional at 5%. Grow has a monthly subscription plus VAT and the same published fee caveats.
FAQ
Is Enthuse better than JustGiving?
Enthuse is usually the stronger fit for branded journeys, supporter-data ownership and integrated event registration. JustGiving is usually the stronger fit for public familiarity, peer-to-peer reach and ready-made fundraising pages. The better choice depends on the charity's fundraising mix and total modelled cost.
FAQ
Which has lower fees, Enthuse or JustGiving?
There is no reliable universal winner because the platforms structure plans and fees differently. Compare the exact JustGiving plan against the required Enthuse products, then include payment processing, Gift Aid services, VAT, ticketing and other applicable charges at the charity's expected transaction mix.
FAQ
What are the main JustGiving and Enthuse pros and cons?
JustGiving's main advantages are reach, familiarity and peer-to-peer fundraising; its trade-offs include transaction costs and less ownership of the platform experience. Enthuse's main advantages are branding, data ownership and event tooling; its trade-offs are product selection and a multi-part fee model.
Related guides and tools
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Decision guide
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Source caveat
All compared offers link back to provider pages with source URLs, verification status, and eligibility caveats. Final pricing, regional eligibility, and nonprofit validation must be checked with the provider before purchase.